SMSC’s New JukeBlox 2.2 Connectivity Platform Enables up to 20 Percent Lower System Cost and Innovative New Music Streaming Features

SMSC, a leading semiconductor company enabling content rich connectivity systems, today announced its latest generation JukeBlox® 2.2 (JB2.2) platform with enhanced audio streaming features including up to a 4 times faster boot time, improved WiFi® performance leveraging the new WiFi Multimedia (WMM) standard, low power standby modes as well as automatic network wake-up features. JB2.2 also offers improved network setup options with JB Connect 2.0 and JB iLink as well as an exciting new use case for direct connecting and streaming in private or portable applications with the new JB Direct feature. In addition, this new design offers a bill of materials cost reduction of up to 20 percent primarily through system component integration by fully utilizing the powerful, highly efficient DM870A Network Media Processor. JB2.2 unlocks new capabilities such as JB Host and JB digital signal processor (DSP) wherein the SMSC processor performs the functionality of separate host MCUs and audio DSPs, eliminating the cost of these external components.

JB2.2’s comprehensive Software Development Kit (SDK) offers improved application programming interfaces (APIs) and tools to further simplify product development and customization efforts when enabling these new features and cost-down integrations. Many of the new JB2.2 features can be leveraged in software changes, further extending the investment in existing product platforms. The SDK offers core libraries addressing higher software layers, middleware for media streaming, content access and navigation and system control, configuration files for remote control functions and more.

“Our JukeBlox 2.2 is the most feature-rich release of the platform designed to date, delivering an unprecedented home audio connectivity platform to our customers,” said Gene Sheridan, Senior Vice President and General Manager of SMSC’s Wireless Products Group. “The trend in streaming audio continues to pick up the pace as more people want the freedom to access their content and distribute it with ease. Many consumer brands have heard the call and are delivering on this new market requirement, powered by the JukeBlox platform. This market is on an aggressive growth path and we are excited to be the wireless audio solution of choice for these consumer technology leaders.”

The JukeBlox platform continues to offer a complete range of audio codecs, internet radio protocols, popular music apps, a variety of connectivity options and all of the industry interoperability standards. JukeBlox also features fail-safe firmware updates that allow for new features to be updated to the consumer over time without hardware changes. The new JB2.2 software and SDK will be available in November 2011.

For more information on SMSC’s JukeBlox technology, visit: http://www.smsc.com/jukeblox.

About SMSC
SMSC is a leading developer of Smart Mixed-Signal Connectivity™ solutions. SMSC employs a unique systems level approach that incorporates a broad set of technologies and intellectual property to deliver differentiating products to its customers. The company is focused on delivering connectivity solutions that enable the proliferation of data in personal computers, automobiles, portable consumer devices and other applications. SMSC’s feature-rich products drive a number of industry standards and include USB, MOST® automotive networking, Kleer® and JukeBlox® wireless audio, embedded system control and analog solutions, including thermal management and RightTouch® capacitive sensing. SMSC is headquartered in New York and has offices and research facilities in North America, Asia, Europe and India. Additional information is available at www.smsc.com.

Forward Looking Statements
Except for historical information contained herein, the matters discussed in this announcement are forward-looking statements about expected future events and financial and operating results that involve risks and uncertainties. These uncertainties may cause our actual future results to be materially different from those discussed in forward-looking statements. Our risks and uncertainties include the timely development and market acceptance of new products; the impact of competitive products and pricing; our ability to procure capacity from our suppliers and the timely performance of their obligations, commodity prices, interest rates and foreign exchange, potential investment losses as a result of liquidity conditions, the effects of changing economic and political conditions in the market domestically and internationally and on our customers; our ability to realize the expected benefits of acquisitions; our relationships with and dependence on customers and growth rates in the personal computer, consumer electronics and embedded and automotive markets and within our sales channel; changes in customer order patterns, including order cancellations or reduced bookings; the effects of tariff, import and currency regulation; potential or actual litigation; and excess or obsolete inventory and variations in inventory valuation, among others. In addition, SMSC competes in the semiconductor industry, which has historically been characterized by intense competition, rapid technological change, cyclical market patterns, price erosion and periods of mismatched supply and demand.

Our forward looking statements are qualified in their entirety by the inherent risks and uncertainties surrounding future expectations and may not reflect the potential impact of any future acquisitions, mergers or divestitures. All forward-looking statements speak only as of the date hereof and are based upon the information available to SMSC at this time. Such statements are subject to change, and the Company does not undertake to update such statements, except to the extent required under applicable law and regulation. These and other risks and uncertainties, including potential liability resulting from pending or future litigation, are detailed from time to time in the Company’s reports filed with the SEC. Investors are advised to read the Company’s Annual Report on Form 10-K and quarterly reports on Form 10-Q filed with the Securities and Exchange Commission, particularly those sections entitled “Other Factors That May Affect Future Operating Results” or “Risk Factors” for a more complete discussion of these and other risks and uncertainties.

SMSC, MOST, Kleer and JukeBlox are registered trademarks and Smart Mixed-Signal Connectivity, TrueAuto and RightTouch are trademarks of Standard Microsystems Corporation.

Contact at SMSC:
Debbie Lin/ 林明靜
Manager of Marketing Communications, Asia Pacific
886-925-160-819
886-2-2712-3515 x102
debbie.lin@smsc.com